NSW’s natural beauty and Sydney icons have been snapped and shared on social media by visitors from all over the world, with jacarandas in full bloom, NSW’s stunning coastline, the Sydney Opera House and city skyline cementing their place in social media history as the most liked photos on NSW’s @visitnsw and @sydney channels in 2018.
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Minister for Tourism and Major Events Adam Marshall said NSW’s tourism platforms across Instagram, Facebook, Twitter and more, had the largest social media following of all state tourism organisations and provided users with the opportunity to share their unique NSW experience with a huge audience.
“Our combined social media platforms have a community of more than 16.1 million fans and followers and are a key channel for inspiring audiences across the country and around the world to visit our picture-perfect state,” Mr Marshall said.
“The most popular posts of 2018 show that visitors are still loving Sydney, and importantly, also exploring beyond our capital city and experiencing the best of regional NSW with its rich palette of deep purple jacarandas, ochre autumn forests, crystal blue oceans and soft pink sunsets.”
“With the summer holidays upon us and NSW offering beautiful photo opportunities, it’s a great time for all our social media tourism ambassadors, whether they’re visitors, locals, amateur photographers or professionals, to get out there and start snapping and sharing their favourite NSW moments.
“Don’t forget to hashtag #newsouthwales and #ilovesydney when posting.”
