Well anyone who wasn't too particular to the colour pink should have stayed well away from Macksville today, because the whole town looked like Barbie's dream village - even the bridge was blushing.
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Most of the businesses in Macksville were festooned in fuschia, in an effort to get on board the fundraiser for the McGrath Foundation.
And there was no more fitting an end to the best-dressed business competition than to see Rose's Cafe take out the honour - with a name like that, they were already one giant leap ahead of the rest.
Foodworks took out second place, followed by the Macksville Op Shop.
Macksville Public School held a mufti day today with all funds raised going to the Pink Up Macksville tally. And the grand total donated was $641.95 - a fantastic effort by all the students and their families.
Macksville High School staff and students also wore pink to show their support and held a pink cake stall to raise approximately $650 towards the worthwhile cause.
St Pat's also raised a phenomenal amount today for the McGrath Foundation.
Donna Collins gave a stirring speech about her battle with breast cancer:
The Coffs Harbour Dragon Boat crew - Dragons Abreast - cruised into the event decked head to toe in pink, and proceeded teaching anyone interested how to paddle.
And our own McGrath Breast Care Nurse Carolyn Cross was dancing with delight at the way the town had rallied behind her role in the community.
Congratulations to the fantastic four! A great day had by all.